A PROJECT BORN FROM OUR OWN NEED
As customers, we've always cared about knowing who's behind a brand and why it exists.
That's why, when creating ROOTS, we knew the first thing was to tell our story.
So let's get to it...
Who are we?
We are Leticia and Marcos.
We don’t come from the world of footwear, marketing, or business. On the contrary, we are microbiologists and engineers by profession.
Why was created?
Piedro wasn’t created to follow a trend, nor to join what everyone seems to be doing now.
What is Piedro ?
Piedro is the place we would have loved to find when we started.
A place to begin without spending a fortune, with well-designed products and clear information.
About Us
Welcome to Piedro Ltd, where comfort, style, and craftsmanship come together to create shoes that elevate your every step. With years of experience in the footwear industry, we specialize in designing and manufacturing high-quality shoes that not only look great but feel amazing too.
At Piedro Ltd, we believe that shoes are more than just an accessory – they’re an essential part of your lifestyle. Whether you're looking for daily wear, athletic shoes, or something for a special occasion, we offer a wide range of styles that cater to every need and occasion. Our team is dedicated to ensuring that each pair of shoes is built with the utmost attention to detail, using only the best materials to provide durability, comfort, and style.
WHAT DO WE WANT TO PROVIDE AS A DIFFERENTIATING VALUE?
ACCESSIBILITY
We design products at the most affordable price possible because we believe that taking care of your foot health should be a real and accessible option.
CONTINUOUS INNOVATION
We are constantly improving our products, processes, and expertise to offer increasingly functional and thoughtful barefoot solutions.
PERSONALIZED CUSTOMER SERVICE
We prioritize fast, responsible, and clear service, building trust and providing support for any questions or issues, to offer the best solution according to your real needs.
PASSION TURNED INTO A PRODUCT
Our products are born from our own experience and have been tested and optimized to guarantee functionality, comfort and quality.
TRANSPARENCY AND HONESTY
We work with clear criteria and explained decisions, to be a brand you can trust and recommend.